A knowledge panel adds credibility. Atlanta professionals, from doctors to architects, can appear more trustworthy when Google displays verified information. This includes business hours, photos, services, and reviews. Updating Google Business and ensuring consistency across platforms triggers panel visibility. Adding schema markup and maintaining Wikipedia pages, when eligible, also helps. In a large metro area, users look for fast trust indicators. A filled-out panel often appears before the website. In Atlanta, first impressions often happen before a single click.